12 best ESP email service provider in 2023

Are you looking for the best ESP email service provider (ESP) to help you with your email marketing campaigns? You’re in luck! In this blog, we’ll go over some of the top ESPs available to help you make an informed decision.

First, let’s define what an ESP is. An ESP is a company that provides email marketing services to businesses, including the ability to send newsletters, promotional emails, and other types of messaging to a large email list. These services often include features such as email templates, automation, list management, and analytics.

Now, let’s dive into some of the best ESPs on the market.

1. GetResponse

best ESP email service provider

This ESP offers a range of email marketing tools, including templates, automation, and analytics. Its templates are designed to be mobile-responsive and easy to customize, and its automation features allow you to set up triggered emails based on user actions. GetResponse also offers integrations with other marketing platforms, such as social media and e-commerce platforms, and has a strong support team to help with any questions or issues. Get Response is one of the best ESP email service providers.

2. Klaviyo

Ecommerce Marketing Automation Platform_ Email & SMS

This ESP is known for its advanced automation and personalization capabilities, as well as its integrations with e-commerce platforms such as Shopify and Magento. Its automation features allow you to set up triggered emails based on user actions, such as signing up for a newsletter or making a purchase. Klaviyo also offers a range of templates and design options, as well as analytics to help you track the performance of your email campaigns.

3. AWeber

AWeber - Email Marketing & More for Small Businesses

This ESP is known for its robust automation and segmentation features, as well as its customizable templates and intuitive drag-and-drop editor. AWeber’s automation allows you to set up triggered emails based on user actions, such as signing up for a newsletter or making a purchase. Its segmentation feature allows you to divide your email list into smaller groups based on specific criteria, such as location or interests. AWeber also offers a range of integrations with other marketing tools, such as social media and e-commerce platforms, and has a dedicated support team to assist with any questions or issues.

4. Mailchimp

Mailchimp

This is one of the most popular and best ESP email service providers. on the market, thanks to its user-friendly interface and an extensive list of features. It offers a wide range of templates and design options, as well as advanced automation and segmentation capabilities. Mailchimp’s automation allows you to set up automated email campaigns based on user actions, such as signing up for a newsletter or making a purchase. Its segmentation feature allows you to divide your email list into smaller groups based on specific criteria, such as location or interests. Mailchimp also offers a range of integrations with other marketing tools, such as social media platforms and e-commerce platforms. Plus, it has a free plan for small businesses and startups, making it a great option for those on a tight budget.

5. Constant Contact

Digital and Email Marketing Platform - Constant Contact

Another well-known one of the best ESP email service providers, Constant Contact offers a range of email marketing tools, including templates, automation, and analytics. Its templates are designed to be mobile-responsive and easy to customize, and its automation features allow you to set up triggered emails based on user actions. Constant Contact also offers integrations with other marketing platforms, such as social media and e-commerce platforms, and has a dedicated support team to help with any questions or issues.

6. Campaign Monitor

Campaign Monitor_ Email Marketing Platform & Services

This ESP is known for its sophisticated design options and advanced automation capabilities. Its templates are designed to be visually appealing and easy to customize, and its automation features allow you to set up triggered emails based on user actions. Campaign Monitor also offers a range of integrations with other marketing platforms, such as social media and e-commerce platforms, and has a dedicated support team to assist with any questions or issues.

7. ActiveCampaign

ActiveCampaign - Email Marketing, Automation, and CRM

This ESP offers a range of email marketing tools, including templates, automation, and analytics. Its templates are designed to be mobile-responsive and easy to customize, and its automation features allow you to set up triggered emails based on user actions. ActiveCampaign also offers integrations with other marketing platforms, such as social media and e-commerce platforms, and has a strong support team to help with any questions or issues.

8. ConvertKit

ConvertKit_ The creator marketing platform

This ESP is geared towards bloggers and content creators, with features such as automation and opt-in forms. It offers a range of design options and integrations with other marketing tools, such as landing page builders and e-commerce platforms. ConvertKit’s automation allows you to set up triggered emails based on user actions, such as signing up for a newsletter or making a purchase. Its opt-in forms can be used to collect email addresses and other information from potential

9. Drip

The Ecommerce Revenue Engine - Drip

This ESP is known for its advanced automation and personalization capabilities, as well as its integrations with other marketing platforms. Its automation features allow you to set up triggered emails based on user actions, such as signing up for a newsletter or making a purchase. Drip also offers a range of templates and design options, as well as analytics to help you track the performance of your email campaigns.

10. HubSpot

HubSpot - Software, Tools, and Resources to Help Your Business Grow B

This all-in-one marketing platform offers email marketing tools, including templates, automation, and analytics. Its templates are designed to be mobile-responsive and easy to customize, and its automation features allow you to set up triggered emails based on user actions. HubSpot also offers a range of integrations with other marketing tools, such as social media and e-commerce platforms, and has a strong support team to help with any questions or issues.

11. Keap

Keap® (fka Infusionsoft) - CRM, Sales & Marketing Automation

This ESP offers a range of email marketing tools, including templates, automation, and analytics. Its templates are designed to be mobile-responsive and easy to customize, and its automation features allow you to set up triggered emails based on user actions. InfusionSoft also has a variety of integrations with other marketing platforms, such as social media and e-commerce platforms, and a strong support team to assist with any questions or issues. It is geared towards small businesses and is known for its robust CRM (customer relationship management) features, which allow you to manage and track interactions with customers in one place.

12. Mailgun

Transactional Email API Service For Developers - Mailgun

This ESP is geared toward developers and offers a range of email marketing tools, including templates, automation, and analytics. Its automation features allow you to set up triggered emails based on user actions, such as signing up for a newsletter or making a purchase. Mailgun also has a range of integrations with other marketing platforms, such as social media and e-commerce platforms, and a dedicated support team to assist with any questions or issues. It is known for its robust API (application programming interface) and is often used by developers to build custom email marketing solutions.


When choosing the best ESP email service provider, it’s important to consider your specific needs and budget. Some ESPs may have more advanced features, but they may also come with a higher price tag. It’s also a good idea to try out a few different options with free trials to see which one works best for you.

In conclusion, there are many great ESPs out there to choose from. By considering your needs and budget, and taking advantage of free trials, you can find the best one for your business.

23 thoughts on “12 best ESP email service provider in 2023”

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